Head of Commercialisation

Jeff has 30 years of technology focussed commercial experience working directly for and as a consultant with local and international health and medical tech, life science and clinical diagnostics companies, including senior roles at Microbio Australia, Devyser AB, Agena Bioscience, Sequenom, BD, and Bio-Rad Laboratories. He specialises in bringing new innovative technologies to market, strategic market development, commercial strategy planning and execution, strategic market entry and penetration, and sustained sales growth. Over his career Jeff has built and led high-performing commercial teams, including commercial technology sales and support operations internationally and developed robust strategic channel distribution partnerships and key account strategies across global markets.